Oil & Gas
The future of Oil & Gas loyalty lies in smart engagement and emotional connection. With Dsquares, turn every visit, refill, or interaction into a brand-building moment.
Main Objectives
Retain price-sensitive customers
Increase footfall at stations & boost app usage
Expand non-fuel revenue streams
Rising competition and fuel commoditization
Thin margins on fuel products
Limited customer data and engagement touchpoints
Main
Challenges
Value Propositions
All-Around Earning
Reward every interaction: fuel, convenience store purchases, car services, and more
Flexible Rewards
Offer diverse redemption options: fuel discounts, car washes, lifestyle perks and more
Smart Engagement
Drive app downloads and usage through personalized loyalty journeys
Gamified Campaigns
Seasonal campaigns and fuel-saving challenges to drive engagement
Power Your Fuel Loyalty with Dsquares
Multi-accumulation (fuel, in-store, services)
Real-time redemptions (fuel discounts, partner offers)
Gamified fuel challenges and quizzes
Smart segmentation for targeted campaigns
AI-driven insights and predictive offers
Tier-based programs rewarding frequency and spend
Points transfer, family pooling & referral rewards
Experiential rewards like road trips or racing experiences
The Power of Loyalty
- Move beyond discounts—build a brand relationship that lasts beyond the pump
- Increase frequency, not just spend
- Boost non-fuel sales through cross-promotions and smart bundling
- Own the digital journey by integrating loyalty into mobile experiences
